Profiles in Power highlights public officials nationwide who are improving their communities through their dedication, enthusiasm, creativity and experience.
This week’s profile is José R. Madrigal, city manager for Durango, Colorado.
My public career highlights and education:
My public service journey began at the City of Lubbock, Texas, and continued through leadership roles in Cedar Park, Irving, and McKinney before I was appointed City Manager for Durango, Colorado. With over two decades of municipal governance experience, I’ve focused on advancing workforce housing, employee engagement, financial management, and strategic planning. I hold a Master of Public Administration and a Bachelor of Arts in Political Science from Texas Tech University, and I’ve completed executive programs at the University of Virginia and the University of Texas. In 2025, I was honored to be named one of the top 10 city managers in the U.S. by Government Business Review and was twice invited to the Harvard Public Executive Institute.
What I like best about public service:
Public service is about impact. Every decision we make has the potential to improve lives—whether it’s through housing, infrastructure, or community engagement. I find deep fulfillment in building trust with residents and empowering teams to deliver meaningful results.
The best advice I’ve ever received:
“Listen first, act second.” This advice has guided me through complex challenges and high-stakes decisions. Taking the time to understand diverse perspectives before moving forward has consistently led to better outcomes.
Something people should know about my division of government:
Local government is where democracy is most tangible. It’s not just about potholes and permits—it’s about shaping the quality of life in real time. Our work touches everything from economic vitality to environmental stewardship, often with limited resources and high expectations.
Current project or initiative I’m working on:
We’re currently transforming a historic high school building into a new City Hall and Police Department. This project not only preserves a cherished piece of Durango’s architectural heritage but also addresses critical space and service needs for our growing community. It’s a powerful example of honoring the past while building for the future.
One thing people may not know about me:
Outside of government, I’m a certified Lean Six Sigma Black Belt and a former Baldrige examiner. I’m passionate about continuous improvement—not just in the workplace, but in life. Whether it’s refining a process or learning something new, I’m always looking for ways to grow.