Opportunity Identification
Information is the critical component for sales success in government marketplaces. Strategic Partnerships, Inc., through its consultants, budget analysts, researchers, subject matter experts and former government executives has been providing hard-to-come-by information to successful government contractors for over 14 years. They are experts in public sector procurement and outsourcing
Opportunity Identification provides a wealth of information and points sales executives to short- and long-term targets. It literally provides a road map that allows sales executives to know where to focus resources, what kind of marketing support and personnel will be required and which opportunities hold the most promise. Additionally, it provides information gained from conversations with stakeholders inside the governmental entities. The final product outlines the following information:
- Identification of opportunities at all levels of government and related sectors
- Qualification of opportunities that meet the client’s unique criteria within the market sector – timelines, budgets, hurdles, etc.
- Historical perspective of the purchasing entity
- Prioritization of opportunities – a data-driven recommendation of which opportunities should get the highest and most immediate consideration
- Detailed information on each opportunity – programmatic information, current situation, procurement practices, i.e., subcontractors, etc.
- Identification of and background information on stakeholders (decision-makers, influencers, program directors, etc.)
- Competitor intelligence including political positioning, market sector visibility, other current contracts
- Recommended market strategy from SPI subject matter experts
For more information contact Reagan Weil
